Julia Morrisroe















All the Hot Wheels® My Son Has

My interest in corporate branding led to All the Hot Wheels® My Son Has, seventy-two drawings of Hot Wheels® toy cars installed in a 10’ X 10’ grid pattern on the wall. In front of the wall of drawn cars, was a Hot Wheels® Carrying Case with 72 corresponding Hot Wheels® cars. The Hot Wheels® installation is on one hand a celebration of a passion for collecting and on the other a cultural critique of the impulse. Locating this adolescent passion within the museum/gallery, a pantheon to collecting, permits a larger analysis of cultural consumption and meaning.

Exhibition History
Roanoke College (WVA)
621 Gallery in Tallahassee
Harn Museum of Art, University of Florida









speed at six speed at six speed at six Simultaneity Simultaneity  
Simultaneity Polly Eyes Hot Wheels Copyright Disney Simultaneity  

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